Launched in 2010 by Cho Nadan, Park Inwook, and Choi Jonkyu, thisisneverthat didn’t stay under the radar for long and it’s quickly gone from being an Korean underground staple to the label that everyone wants a piece of. The Vik Sunglasses are curvy retro-inspired style with tinted lenses and minimalist branding, which you’ll find laser printed at the lens and engraved at the inner temple.
100% Acetate Frames
CR-39 Lenses
Printed & Engraved Branding
